The announcements follow each other and look the same for MWC 2021. After Samsung and Sony, it is the turn of the giant Qualcomm to cancel its physical participation in the Barcelona show.
Will the MWC really take place face-to-face this year? After one 2020 edition canceled because of the health situation, the Mobile World Congress de Barcelone fully intended to return to face-to-face this year. Reinforced health measures, mandatory public testing and social distancing, the Mobile World Congress in Barcelona has done everything to reassure visitors and advertisers. However, as the start of the show approaches, more and more of them are passing their turn. After Microsoft, Sony, Nokia, Ericsson, and more recently Samsung et Lenovo, it’s Qualcomm’s turn to decline the invitation to the next MWC. In an official statement, the founder specifies as follows:
“While we appreciate the health and safety measures put in place by the GSMA for MWC Barcelona, we have decided that it is in the best interests of our employees and customers that Qualcomm’s participation remains virtual this year”.
Towards a cancellation of MWC 2021?
It is therefore a new blow for the GSMA, which must face yet another withdrawal from one of the big names in the industry. If like the other companies concerned, Qualcomm said it was “impatient” to join the virtual edition of the show, this chain of disappointments could weigh heavily on the organization of the next MWC, which could choose to cancel its face-to-face event. , to focus on entirely virtual festivities.
For the moment, the 2021 edition of the Mobile World Congress in Barcelona remains in place. Originally scheduled for February, the latter was finally postponed until later in the year to avoid a possible resurgence of covid-19. See you from June 28 to July 1, on site or directly online from the official platform of the event.