Tesla already allows drivers of other electric cars charge in the Superchargers of the brand, just as Elon Musk had announced in 2020. While initially a pilot program limited to the Netherlands, unlocking the Supercharger network is an important step for Tesla and the electric car market as a whole.
Thus, Dutch non-Tesla electric vehicle drivers can now access Tesla fast charging stations through the Tesla app.
These, however, will not have a totally smooth charging experience. While Tesla drivers arrive and simply plug and unplug the car, other drivers will have to indicate in the app when to start and stop the charging session. More or less, as in any other cargo network.
Furthermore, while the price of electricity will remain the same for Tesla owners, recharge prices for non-Tesla drivers will include additional costs.
It is the consequence of supporting a wide range of vehicles and site settings to accommodate these vehicles, they explain from Tesla. The price of the freight can be reduced by paying a subscription, in the style of what proposes Ionity.
Trial program for opening Tesla Superchargers to other EVs has begun https://t.co/g4HpgRGl7d
— Elon Musk (@elonmusk) November 1, 2021
On a practical level, moreover, only electric cars with a socket combo CCS They will be able to use Tesla Superchargers. This essentially leaves out the Mitsubishi, al Kia Soul EV first generation already Nissan that only have the CHAdeMO socket. From Nissan AriyaBy the way, and which is yet to be marketed, the electric Nissan sold in Europe will have a CCS socket.
Opening Superchargers to others will be a new business area for Tesla
The pilot program will allow Tesla “to gain experience, control the flow in the chargers and collect the opinions of the users” whether or not they are from Tesla, the company said on its website.
Tesla encourages its drivers to continue to use all 10 locations as normal, presumably to ensure that it is getting consistent data on how its primary users are affected – that is, customers who bought a Tesla.
And is that one of the main advantages of having a Tesla is not so much its autonomy or its technology, but its network of Superchargers that allow travel, limiting as much as possible the conditions involved in doing it with an electric car.
Tesla has a network of 25,000 Superchargers in the world. And while public charging networks such as Ionity’s and other private initiatives are expanding, they are still far from reaching the coverage along with the ease of use that Tesla proposes.
For comparison, if we look at the charging points owned by Ionity, the consortium launched by the Volkswagen group, the BMW group, the Hyundai group and Ford, has 379 fast charging stations in Europe and plans to reach the 400 stations.
In front, Tesla owns more than 600 fast charging stations in Europe. In the Netherlands, where Tesla opens 10 charging stations out of the more than 30 it owns in that country, Ionity only has 10 charging stations.
“Our ambition has always been to open the Supercharger network to non-Tesla electric cars to encourage more drivers to switch to electric driving,” they say from Tesla.
Ultimately, the idea is not so much to promote the use of electric cars, but to generate new income and develop a new business area. It can certainly encourage usage by filling in the gaps in Europe’s charging network, but Tesla is a private company, not an NGO.
It is above all about making money and having a strategic superiority over other fast charging networks, be they Ionity, oil companies and their service stations or other private initiatives.
These new revenues, once the pilot phase is over, will make it possible to lower the cost of the Superchargers, propose more affordable charging prices for Tesla drivers and attract new customers, both to its network and, although to a lesser extent, to its cars.
The next step in electric mobility is going to be a price war at charging points.
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