Login for: Mini reinvents itself for the third spring: Sustainable, fun-loving and at some point purely electric

The next generation of the Mini comes both as an electric car and as a combustion engine. Mini boss Bernd Körber also sees the opportunity “for another model that is actually mini again in terms of dimensions.”


Mini boss Bernd Körber: Not everywhere in the world are customers ready for electromobility, not even in our markets “(Photo: Mini)

For most, sustainability may be a buzzword. “But at Mini they were already sustainable when the word didn’t even make it into common parlance,” says Bernd Körber. And he has to know. After all, he is the boss of the BMW subsidiary. “Developed against the background of the Suez Crisis, the British initially wanted affordable mobility and minimal …

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Lenny Li

I started to play with tech since middle school. Smart phones, laptops and gadgets are all about my life. Besides, I am also a big fan of Star War. May the force be with you!

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