The electric car has more and more weight in Volkswagen. The German manufacturer has seen its sales of electric vehicles and plug-in hybrids soar 79% last year (369,000 units), so that they now represent 7.5% of total deliveries, compared to 4% in 2020. Without However, if we look at the sales of pure electric, Volkswagen has delivered 263,000 cars.
With more than 260,000 electric cars sold, Volkswagen is proclaimed as the first European manufacturer of electric cars. Far ahead of Renault, a former European leader, and whose flagship model, the Renault Zoe, begins to show the passing of the years despite its profound updating. The arrival of Megane E-Tech It should help, according to Renault, to improve its situation in that segment.
Volkswagen’s growth in the electric car segment has been very rapid. Going from 45,000 cars in 2019 to 263,000 cars in just three years. But if we talk about Volkswagen as a group, the results are even more spectacular. The Volkswagen group has sold 452,900 electric cars. Being the best sellers in 2021 the Volkswagen ID.4, followed by ID.3 and from Audi e-tron.
The global semiconductor shortage It has made a dent in the Volkswagen group, both in electric and in the rest of its range. It has seen its worldwide deliveries drop 8.1% last year, to 4.89 million units.
Volkswagen believes that the first half of 2022 will remain very volatile and difficult due to persistent bottlenecks in semiconductor supply. However, the company hopes to stabilize production as the year progresses and reduce its high order book as soon as possible.
“The massive effects of the semiconductor market situation on production could not be fully offset during the year. However, our record order book of 543,000 vehicles in Europe alone – including 95,000 ID cars – clearly shows that demand for Volkswagen vehicles is still very high, “said Klaus Zellmer, member of the Board of Directors and Director of Sales, Marketing and Aftersales.
Volkswagen, as a brand and as a group, has had good numbers in 2021. However, if we talk about electric cars it is impossible not to talk about Tesla. Comparing the results of the Volkswagen group with the sales figures of the American manufacturer, both the German group and the rest of the players still have a way to go.
Tesla: leader with practically only two models
For Tesla, 2021 has been a record year. Last year it delivered 936,000 cars and manufactured 930,442 cars. It is close to a million cars a year. Tesla already outsells Lexus (less than 800,000 cars this year). It also sold more than double what the Volkswagen group sold. But at the same time, it is striking how Tesla and the Volkswagen group achieve these sales.
Tesla manages to sell almost a million cars with basically two models, the Model 3 and the Model Y. Sales of the Model S and Model X duo have little weight in the bottom line, as Model 3 and Model Y represent 96% of their sales. In front, the Volkswagen group reaches 452,900 units with seven cars and nine bodies (from Volkswagen ID.3 to Porsche Taycan going through the different bodies of the Audi e-tron and Q4 e-tron).
But that does not mean that the Volkswagen group is going to stay that way. In 2022, it will be the first year of sales of the CUPRA Born and the arrival of the Volkswagen ID.5 is expected. This year, too, serial production of the ID.4 should be launched in the United States. In addition, a host of new features should arrive in the coming years, such as the electric Porsche Macan or the group’s affordable urban electric.
Tesla will not sit idly by either, as there is little left for him to start manufacturing the Model Y in Berlin and thus strengthen its position in Europe. While it has positioned the Model 3 as the best-selling electric car on the continent, Volkswagen sells more electrics on the continent than Tesla. It is the leading group in Europe.
We cannot forget that this is a long-distance race. And for now, the Volkswagen group is on the right track to achieve the goal of manufacturing one million electric cars by 2025. Although initially, that goal was for the Volkswagen brand and not the group. The race to master electric mobility has only just begun.
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